Why We Love Business & Pleasure Co.

If Slim Aarons had designed outdoor furniture, it might have looked something like this.

Think striped umbrellas overlooking the Mediterranean. Vintage-inspired beach chairs on sun-drenched terraces. British colonial influences. Brass details. Warm teak. Crisp canvas. Long lunches that quietly turn into golden hour aperitivos.

A little Palm Beach. A little Saint-Tropez. A little la dolce vita. We'll let the pictures speak for themselves.

Business & Pleasure Co. doesn't simply create outdoor furniture. It creates an atmosphere.

Founded by Aaron White and his wife, the Australian brand has redefined what outdoor living can look and feel like. Rather than chasing trends, they looked to the past, drawing inspiration from the timeless glamour of Slim Aarons, the French Riviera, classic beach clubs and elegant coastal escapes.

The result is a collection that feels instantly familiar.

Nostalgic, yet contemporary.

Relaxed, yet refined.

Every umbrella, chair and lounger feels as though it belongs somewhere extraordinary. Beside a boutique hotel pool in Mallorca. On the terrace of a Mediterranean villa. Hidden in the courtyard of a Moroccan riad. Or overlooking an endless stretch of Australian coastline.

What we admire most is that nothing feels overdesigned. The collections don't compete with their surroundings. They elevate them. That's exactly what great design should do.

At Palomaz, we're endlessly inspired by places where outdoor living is just as thoughtfully considered as the interiors. Where a shaded terrace becomes the heart of the day, and a beautifully designed poolside quietly invites you to stay a little longer. Business & Pleasure Co. captures that feeling effortlessly.

Their world is one of timeless elegance, vintage coastal glamour and slow summer afternoons that seem to last forever. It's a reminder that luxury isn't always found in excess. Sometimes it's found beneath a striped umbrella, with nowhere else to be.

A Final Thought

The best outdoor spaces aren't defined by what they contain. They're defined by how they make you feel.

Business & Pleasure Co. has mastered that feeling, creating pieces that bring together timeless design, nostalgic charm and the effortless spirit of outdoor living.

It's a world we'll happily keep returning to.

Discover Business & Pleasure Co.'s collection of timeless outdoor designs and create your own space inspired by Mediterranean summers, vintage charm and slow living.

Explore the collection

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